Influencer Relationship with @ShangerDanger
Shane is a travel vlogger as well as professional photographer and videographer who has over 150K followers. I was responsible for locating him, negotiating compensation, crafting an influencer agreement laying out the scope of the work, and providing light creative direction for what we wanted in our content so he could still retain a good chunk of his own creative freedom.
Being a frequent traveler doing his own photo & video editing, Shane was able to provide us with content featuring not just him but other models & influencers using our products.
The Top Performing Post
Shane's work got The Snorkl thousands of more eyeballs on our organic & paid content. His top-performing post for us received: